The Billion Dollar Skin in the Game: Unpacking ZO's Unlikely Rise to Prominence As the beauty industry continues to be a hotbed of deal making, one name has emerged as a dark horse: ZO Skin Health.
Founded by dermatologist Dr. Zein Obagi in 2007, the brand has reportedly caught the attention of Blackstone, which is now considering selling its majority stake at a valuation of around $2 billion.
ZO's success story is built on exclusivity and precision marketing – far removed from celebrity endorsements and social media blitzes that often define modern beauty brands.