The Automated Future of Media: A Tale of Two Priorities Matthew Prince, CEO of Cloudflare, has been warning about the impending doom of human traffic on the web for some time.
But even he was caught off guard when it happened in May – automated bots and AI agents surpassed human traffic almost overnight.
This seismic shift is a harbinger of fundamental changes to how we consume, create, and monetize media. One pressing issue arising from this new reality is the lack of compensation for content creators.