A Golf Industry Scandal: When Brand Ambassadors Become Villains The world of professional golf has long been characterized by exclusivity and decorum.
However, a recent decision by Callaway to sever ties with popular brand ambassador Good Good Golf following a disastrous ad campaign has left the industry reeling.
Good Good Golf, founded in 2020 by Garrett Clark and his partner, had quickly gained popularity among younger fans through its attention grabbing YouTube videos.